Welcome to the Stromer Blog.

A Stromer is more than just a personal means of getting from A to B: a Stromer signifies a lifestyle and a new kind of unlimited freedom of movement. In our blog we bring the latest news on current and future development, the spirit of Stromer and insider stories. Enjoy the read ...

 

 

 

After gaining his banking qualifications, Jakob Luksch studied business administration and engineering and spent over 15 years working as a manager in the automotive industry, where he had an insight into the rapid growth of new technologies and the mobility models of the future and was also able to play an active part in shaping them. For him, a particularly exciting aspect of the job had been to see how visions were turned into reality and eventually found their way into everyday life in a commercially viable form.

A conversation with Jakob Luksch, CEO of myStromer AG since January 2018

“Stromer wants to offer its customers the best commuter e-bike on the market.”

Urban mobility has to adapt to the increasingly rapid growth of large conurbations, according to Jakob Luksch. It has to be intelligently networked and clearly structured. Conventional private transport is undergoing the most radical changes and restrictions, whilst public transport infrastructure has been upgraded by means of intelligent traffic routing systems and more attractive products and services. Private transport is taking on far greater significance in this process of development and an attractive layout of streets and roads is just one aspect of it. The e-bike has enormous market potential here and will become an integral part of the whole system in urban areas.
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We put a few questions to experts from the TCS and bfu on the subject of safety in road traffic and driver behavior on wet surfaces

S-Pedelec: Making sure the fastest way from A to B is safe in urban areas too...

Anyone who travels around on an S-Pedelec knows that it moves fast, and sometimes very fast indeed. It's actually faster in urban areas than any other means of transport. It goes without saying, though, that you would prefer a stress-free journey before arriving safely at your destination. We wanted experts from the bfu and TCS to tell us what it's important to keep in mind and to respect.
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Assembly in Oberwangen, Switzerland: The high-end ST5 model is built on the Stromer campus.

A look at Stromer's e-bike assembly line in Switzerland

From the first design draft to rollout:
The premium ST5 model is assembled in Oberwangen from start to finish

The conditions couldn’t be more perfect: the R&D department and the assembly line are under one roof. This allows extremely short communication channels and direct dialogs. The result is a top-class product of premium quality.
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Guillaume Hoarau came into the world March 5, 1984 in Saint-Louise on La Réunion, an island and region of France in the Indian Ocean. His role models were Ronaldo and Zidane. He was scouted at JS Saint-Pierroise by clubs from France, went to Le Havre at 19 and eventually made it to Paris St-Germain (166 appearances, 56 goals). He signed for YB in 2014, and his contract runs until 2020. Guillaume was voted most popular player in the Swiss Super League in 2016.

Interview with Guillaume Hoarau, a striker for Young Boys in Bern, a musician & singer with his own band, the father of a 9-year-old son... and Stromer owner

Guillaume Hoarau: goals and music are his world – with rides on his Stromer in between

Guillaume Hoarau, you have been a keen soccer player ever since you were young, and you made it from your home on the French island of La Réunion, where you played for JS Saint-Pierroise, on to the international soccer scene. You are popular for scoring lots of goals and being a fair team player. But you are also a popular musician, guitarist and singer... and you really love your son and consider it important to be a good father... and, last of all, you also like to get around on an e-bike and have opted for a Stromer.
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